Strategic thinking

The UX industry is evolving, shaped by economic pressures, AI, and global shifts. Designers face tough challenges—role confusion, undervaluation, and fierce competition. Thriving now requires adaptability, upskilling, and delivering measurable impact while staying true to the craft.

Strategic thinking is one of the most important skills for a designer. By mastering skills like pattern recognition, mental agility, and political savvy, designers can take practical steps to make smarter decisions and have a greater influence on their teams and projects.

Effective problem-solving in design starts with understanding what you know and don't know, gathering insights, exploring many ideas, and testing quickly. Stay curious, prioritize wisely, and be ready to adapt. Remember, the goal is finding the right problem to solve.